Slurpee Drink: The Iconic Frozen Beverage
What is a Slurpee?
The Slurpee is a famous frozen drink — a semi-frozen, flavored ice beverage that you sip through a straw. It tastes sweet, is colorful, and comes in many classic flavors like Coca-Cola, cherry, blue raspberry, and some special limited edition flavors.
The Slurpee is a trademarked brand owned by 7-Eleven, Inc. This drink was introduced in 1966 after 7-Eleven licensed the machine and concept from the ICEE Company, which originally invented the frozen carbonated drink back in the late 1950s.
Origin of the Name “Slurpee”
7-Eleven wanted a unique name for this frozen drink, so they called it “Slurpee” — an easy and short name to remember, inspired by the sound we make when sipping it.
Where is Slurpee Sold?
Slurpee drinks are sold at all 7-Eleven stores in countries like the US, Canada, Australia, and some parts of Asia. In Canada, the Slurpee is especially popular in Winnipeg, which is also called the Slurpee Capital of the World because sales are so high there.
About 7-Eleven, Inc.
7-Eleven was founded in 1927 in Dallas, Texas, and operates more than 8,000 stores worldwide. It sells snacks, hot food, groceries, and many other items.
Free Slurpee Day
Every year on July 11, 7-Eleven celebrates Slurpee Day (also known as Free Slurpee Day) and gives away millions of free small Slurpees in wild flavors like Pina Colada, Mountain Dew, and sometimes special local editions.
Benefits of Free Slurpee Day
This is a smart marketing move by 7-Eleven — it’s not just a free giveaway; it brings many benefits to the company too.
Creating Huge Traffic in Stores
Giving away free Slurpees brings millions of people into 7-Eleven stores on that one day. Many customers don’t just take the free Slurpee — they also buy snacks, hot food, lottery tickets, and other items.
Building the Brand
It creates trust and a memorable tradition. Many people wait for or look forward to Free Slurpee Day every year. It makes lasting memories that keep people connected to the store and the drink.
Free Publicity
On that day, many media outlets cover the event and show on TV how people are celebrating with their free Slurpees. This gets the company extra publicity without spending money on ads. Plus, people share photos and videos of their free Slurpee on social media, making the brand even more popular and sometimes viral. New visitors come to taste the Slurpee for themselves.
Promote New Flavors
As mentioned earlier, 7-Eleven often uses Free Slurpee Day to launch limited edition flavors so customers can try them for free.
NOTE: The information in this blog is sourced from Google and is for informational purposes only. We are not promoting this company.
